89° Degrees East is a boutique communications agency. Very boutique!
Our biggest strength is that we can take a complex problem, examine every angle and then design a very creative tailor-made solution.
The overpopulated media environment we all live in means that only well-crafted, original ideas stand out, achieve cut through and stick.
Once we’ve hatched the idea we then match the idea with our other skills;
precision implementation and the ability to develop a highly authentic and integral engagement strategy and you have a winning product, strategy, event or campaign.
Ideas.
We love getting to know and understand a new challenge. The harder the better.
We love meeting new people and hearing about their passion.
We love a plan.
We love working with a client to achieve a strategic goal.
We love having fun with guerrilla marketing.
We understand and respect that brand and reputation is a company’s most important and most vulnerable asset.
We like to aim high — very high.
In our down time we like nothing more than scanning the world for the best ideas and trends, the latest technology, design and marketing strategies.
We love being first, well informed and the best and we love maximising opportunities.
We also love our dogs.
Annie O'Rourke - Director
Annie has more than 15 years experience working in federal politics and for the Australian Public Service. Her most recent roles include Senior Adviser to the Prime Minster Kevin Rudd and the CEO of Media Team Australia.
Annie has a passion and flair for creative communication and has built a strong reputation on getting quality results for a range of high profile clients and business.
Helen Hambling – Senior Consultant
Helen has extensive public policy experience with the Australian government. As a senior executive for over 15 years, Helen has advised on key policies including Indigenous affairs, disability, employment, housing, homelessness, health and infrastructure.
Helen has also worked as Chief-of-Staff to several Government Ministers.
John Treadgold - Consultant
Margaret Pincus - Senior Consultant (Digital Media)
Margaret Pincus moves seamlessly between digital and traditional media, specialising in brand engagement, stakeholder management and digital communications. Margaret has refined her expertise during 10 years of teaching public relations and journalism at Griffith University while freelancing for some of Australia's top publications. Her resume includes associate producing and feature writing for Olympics.com, BBC documentaries, over 30 major features in Australian broadsheets, communications consultant for Media Team Australia, digital director for Leading Steps Paediatric Clinic and communications director and stakeholder manager for Read Bean Republic. Margie is based on the Gold Coast.
Michelle Meaker - Consultant (Media)
Michelle Meaker, with journalism and marketing qualifications, has 15 years experience as a journalist, and has worked in both government and private sectors. Her strength is her knowledge and understanding of the media process combined with a thorough understanding of all facets of communication including public relations, marketing and media management. She also has extensive experience in Event Management from her position as Communications Manager with Great Big Events, a company recognised as leaders in sport presentation and the production of cultrual and ceremonial events. Michelle is based in Sydney.
Clare Robinson-Gale – Executive Officer
Clare has more than 15 years experience in event management and business administration.
She brings a wealth of expertise from many years of running her own successful business and working in event management roles in the film, arts and advertising industries.
89°Degrees East is only a new company – we started in December 2009.
But already we have worked with some great clients including





Call us: 02 6687 1227
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